Made to the same formula since 1795, Jim Beam White Label is aged for four years in oak barrels to create a smooth, mellow taste with hints of spice.

Made to the same formula since 1795, Jim Beam White Label is aged for four years in oak barrels to create a smooth, mellow taste with hints of spice.

Made to the same formula since 1795, Jim Beam White Label is aged for four years in oak barrels to create a smooth, mellow taste with hints of spice.

Made to the same formula since 1795, Jim Beam White Label is aged for four years in oak barrels to create a smooth, mellow taste with hints of spice.

Made to the same formula since 1795, Jim Beam White Label is aged for four years in oak barrels to create a smooth, mellow taste with hints of spice.

Made to the same formula since 1795, Jim Beam White Label is aged for four years in oak barrels to create a smooth, mellow taste with hints of spice.

Made to the same formula since 1795, Jim Beam White Label is aged for four years in oak barrels to create a smooth, mellow taste with hints of spice.

Johnnie Walker Black Label is a true icon, recognised as the benchmark for all other deluxe blends. Created using only whiskies aged for a minimum of 12 years from the four corners of Scotland, Johnnie Walker Black Label has an unmistakably smooth, deep character. An impressive whisky to share on any occasion, whether you're entertaining at home or on a night out with friends.

Johnnie Walker Black Label's iconic square bottle makes it one of the world's most recognisable Scotch whiskies - and it's also one of whisky critic Jim Murray's favourite blends: 'If there is a silkier delivery on the market today, I have not seen it: this is sublime stuff...one of the world's most masterful whiskies back in all its complex glory'

Designed by Master Blender Emma Walker, Black Ruby opens the magic of Black Label in a new sweet contemporary way. Emma chose luscious sweet fruity malts matured in ex-wine, PX Oloroso and bourbon casks to blend with caramel smooth vanilla toffee malts. The result - a drink as deliciously exciting and daring as the moment it's designed for, with a sophisticated taste and magnetic allure. Its for the those who want all the flavour of life and aren't afraid to break the rules. Serve in a rocks glass, crammed with ice, mixed with blackberry jam, a splash of honeywater and lemon juice, and garnished with succulent blackberries. Viva Ruby.

An unrivalled masterpiece, made from an exquisite combination of Scotland's rarest and most exceptional whiskies.

An interesting twist on Johnnie Walker Black Label, Double Black was rolled out for general release in 2011. Double Black adds to the normal Black Label profile by including more Islay whisky and casks that have been heavily charred, giving a more intense flavour with a greater emphasis on smoke while keeping true to the sophisticated Johnnie Walker style.